communication channels tree

 

A brand relies on many different methods to get noticed and build trust, engagement and equity.

A sure-fire way to tear down momentum and damage the brand reputation is failing to communicate effectively.

There are numerous factors that make content potent, including the following:

  • Segmented Audience
  • Relevancy and Value
  • Voice and Visual
  • Quality of Content
  • Flow and Patterns
  • Form and Framing
  • Personalization
  • Timing
  • Call to Action
  • Respect for Privacy

Continue reading “Communication Essentials – Intrigue, Elevate, Evoke & Hook”